Online Marketing, Digital, Advertising, Promotion
Attending conferences is one of the best ways to stay ahead in the ever-changing marketing industry. Conferences – Conferences are large scale events that bring together people in the same industry to learn more about marketing .
From prepping beforehand to having a great time while you’re there, here’s what you need to know to make the most of your next conference . Before the Conference . Gain Visibility. Build Stronger Relationships. At the Conference . Get Briefed. Choose the Right Sessions. Remember What You Learn. Connect With the Speakers.
Attending conferences , trade shows and industry events gives you early access to new technologies and ideas. Going to conferences and events can have huge benefits for small town business people. When we’re working in our business, we feel isolated because there are so few businesses like ours.
Beginner’s Guide to Attending Conferences Have business cards. Don’t be a networking whore. Don’t eat lunch with your friends. Walk the floor. Take someone out to dinner. Attend the after-parties. Don’t forget to follow up.
9 innovative brand boosting conference marketing ideas (that sell registrations !) Tap into industry influencers. Investigate who the top influencers are in your industry. Offer attendee incentives. Use your speakers and sponsors. Get it on video. Be social. Find common ground. A little email something. Social media shares.
Event marketing is the promotion of a product, brand, or service through in-person interactions. It could also be attending an event as an exhibitor to educate potential customers on your company’s product offering. Event marketing can even include digital events such as webinars or live-streamed workshops.
7 Things You Should Do After Attending a Conference Network Even After the Event. Compile Your Notes From Sessions. Practice What You Learned In Demos (and watch more) Catch Up on Your Business Cards. Reflect on Your Conference Goals. Don’t Forget to Share With the Team. Start Planning for Next Year — or Dreamforce!
Whether you’re going to Dreamforce or not, here’s what I’ve learned to bring to conferences . Comfortable clothes. Business casual is the norm at conferences , but make sure it’s comfortable. A good bag. Business cards. Flair. Hygiene Essentials. Back up battery. Notepad. Snacks.
Another good way to identify a reputable conference is to look up the list the speakers in the past years. If they are established researchers in your field, the conference is probably reputable. However, the level of the conference may not be great if just one two of the speakers are well-known.
Here are 5 pro tips for how to decide which conferences to attend. Determine your goals. Before deciding which conferences you’ll attend, first you have to determine what your goals are. Consider your budget. Find out who is attending. Look at the conference schedule. Consider other obligations.
Typically the fees are to cover the facilities of the meeting including services attached to the venue. In addition there may be administrative costs for the conveners to be added to that. My experience says that everytime you let a professional conference center and staff organize a meeting it becomes very expensive .
So, the answer to my question of whether academic conferences are worth the time and money is: Yes. This is because conferencing provides you with new insights. Peers may suggest new theories that sharpen your insights, or methods that are more applicable to your data and research question.
A big reason for going to conferences is to meet with likeminded people and industry peers. Conferences bring together people from all different geographical areas who share a common discipline or field, and they are a great way to meet new people in your field.
No matter how experienced you are at your business, everyone can learn. The educational aspect of a conference can expose you to new ways of conducting your business and help you discover how to be more productive. Networking with peers. Industry conferences provide a great opportunity to network.
8 Benefits of Attending Conferences Get feedback on an early version of your latest work. Get to know other people in your field. Hear about the latest research. Improve your presentation and communication skills. Visit a new place and have fun. Meet your academic heroes. Engage in high-level debates and refine your ideas. Adding to your CV.