Online Marketing, Digital, Advertising, Promotion
16 Marketing Careers and Jobs Advertising. A career in advertising relies on more than creativity, psychology and strategy. Brand Manager . Campaign Manager. Content Creator. Customer Success Manager. Digital Marketing Manager. Market Research . Marketing Assistant.
You can succeed in marketing with a bachelor’s degree in several fields, but a marketing degree makes it easier to land an entry-level job and rise in your field faster. There are several reasons why an undergraduate marketing degree is a good idea and why a graduate degree is even better.
Corporate Communications Director. Average salary: $124,054. Marketing Research Director. Average salary: $111,907. Director of Email Marketing . Average salary: $102,588. Director of Digital Marketing . Content Marketing Director. Product Marketing Manager. Demand Generation Manager. Brand Marketing Manager.
Perhaps the best way for managers to prepare for that is through an Integrated Marketing Communications specialty. Most often IMC specialties or coursework can be found in master’s in marketing or master’s in communications degree programs.
If you’re really interested in Marketing , do a double major . Marketing is a fairly easy major so I don’t think it’s that much additional work. I graduated almost 3 years ago with a degree in Marketing and I wish I had done something else, or something in addition to it.
Although marketing professionals are in high demand , there is intense competition for the best jobs. Anybody wishing to enter the marketing profession should first earn a bachelor’s degree in marketing from a four-year university.
Marketing is a constantly evolving industry. If you’re just getting started in marketing , entry-level marketing positions already have relatively competitive pay : the average base pay for marketing assistants, according to Glassdoor salary data, for example, ranges between $32,000 and $55,000 per year.
Yes there are endless online courses that will help you develop your digital marketing skill set, but a bachelors degree is essential. It’s not hard but it’s not what you’d expect either. Marketing is very broad so find your niche and get good at it. Id advise being selective about your first job in marketing though.
Specialization particularly boosts marketing degree salary ranges at the mid-level of a marketing career path. Median Annual Salary .
Marketing Career | Average Annual Salary * |
---|---|
Market Research Analyst | $71,570 |
Advertising Manager | $141,890 |
Public Relations Manager | $132,630 |
Marketing Manager | $149,200 |
If you like variety in your work, then marketing is a great career option . You could be optimising a website in the morning, sending email campaigns before lunch, then working on content and meeting new technology companies later in the afternoon.
Traditional marketing — including advertising, public relations, branding and corporate communications — is dead . Many people in traditional marketing roles and organizations may not realize they’re operating within a dead paradigm. But they are. The evidence is clear.
For most, marketing is a terrible career choice and they should stay away. Yet, for the brave few, it can be incredibly satisfying and enjoyable. If you are the one, keep pushing forward and become the best marketer you possibly can.
Unlike law or accountancy, however, it is not necessary to have a related degree to enter the marketing profession. This has led some in the industry to question whether marketers need a degree to perform and progress in their job and career. “Employers want people who they know will be able to do the job .
At a minimum, marketers need to do reporting, which is based on math . There are a wide variety of math skills that marketers should have. These include statistics, geometry, economics, finance and even calculus. These all have practical applications: understanding the customer, delivering value and measuring ROI.
Depending upon your level of dedication, marketing majors can take the following time to complete: Associate’s degree programs, which provide entry-level opportunity, usually take two years. A bachelor’s degree program takes four years. Master’s degree programs and MBAs generally require one to two years.