Online Marketing, Digital, Advertising, Promotion
Marketing , public relations and advertising are three more great fields you can enter with a communications degree , delivering effective written and oral communication to consumers, colleagues or clients.
Communication focuses on conveying a specific message that isn’t necessarily related to selling something. Marketing’s main goal is to educate and advertise a product, service, idea or organization. Marketing , on the other hand, prepares students specifically for jobs in marketing and advertising.
Related majors include advertising, marketing research, public relations and sales management. Studying marketing at a four-year college or university will lead to a Bachelor’s of Science (BS), Bachelor of Science in Business Administration or Bachelor of Business Administration (BBA) Degree.
Those positions span the communications industry, reaching across the corporate world and stretching into nonprofits and public service: Journalist. Public relations specialist. Speechwriter. Social media director. Broadcast engineer. Photographer/camera operator. Video/audio producer. Radio/podcast host.
What most people don’t know is that there are specific topics under Communications in which we declare our focus. These topics include public relations, marketing, mass media, journalism, management, broadcasting, and many more. Communications is just as hard as any other major .
Marketing is a good major because it’s extremely versatile and can lead to a variety of high paying, in-demand careers, with great job satisfaction and opportunities for on-going education. Marketing majors can pull in $50k to $200k a year.
The ability to communicate effectively is essential for many careers and organizational structures. A marketing education prepares graduates for careers in advertising or media, while communication programs allow students to pursue different options in fields such as journalism or public relations.
Marketing communications strategy is the strategy used by a company or individual to reach their target market through various types of communication . It includes your message (what is to be said), the medium (where it is to be said), and the target (to whom your message is reaching).
In the business field, communication is within marketing and is part of the scope of promotion. Meanwhile, communication will be critical when it comes to spreading and building rapport with the customer. These two activities are very important for any company to stand firm in the market and achieve success.
Marketing is a constantly evolving industry. If you’re just getting started in marketing , entry-level marketing positions already have relatively competitive pay : the average base pay for marketing assistants, according to Glassdoor salary data, for example, ranges between $32,000 and $55,000 per year.
Although marketing professionals are in high demand , there is intense competition for the best jobs. Anybody wishing to enter the marketing profession should first earn a bachelor’s degree in marketing from a four-year university.
Marketing is among the most difficult majors. It’s all about data collection and analysis, learning how to develop effective communication and marketing strategies, the four P’s (place, price, promotion, product), and so much more.
A broad field like communication offers an enormous range of career opportunities. Though the choices are broad, they are all built on the bedrock of creativity. Creative professionals enjoy some of the highest job satisfaction rates. A career in communication is a career of fulfillment.
How much does a Communications Officer make in Australia?
City | Average salary |
---|---|
Communications Officer in Sydney NSW 49 salaries | $96,678 per year |
Communications Officer in Canberra ACT 65 salaries | $80,634 per year |
Communications Officer in Penrith NSW 143 salaries | $86,551 per year |
Communication Studies: Communication Fields Intercultural Communication. Interpersonal Communication. Nonverbal Communication . Organizational Communication. Persuasion & Social Influence. Rhetoric. Small Group Communication. Verbal Communication / Langauge.