A career in Sports Marketing is excellent for people who want a job that involves both business skills and their love of sports . Luckily, the sports industry relies heavily on marketing and corporate sponsors to generate revenue, so there are many different kinds of jobs available for sports -minded people.
Sports marketing is a growing specialization within the field of professional marketing . With the introduction of e- sports and the increasingly global face of traditional athletics , sports marketing jobs have been exploding: it’s one of the fastest- growing specialties within the marketing industry.
Further BLS data on the salaries for marketing managers connected to spectator sports suggest annual mean wages that vary from $115,000 to $117,000. Deals with multimillion dollar sports stars may also result in lucrative bonuses and valuable professional relationships.
Job Outlook Employment of marketing managers is projected to grow 7 percent from 2019 to 2029, faster than the average for all occupations. Marketing managers will continue to be in demand as organizations use marketing campaigns to maintain and expand their market share.
Gain more traditional work experience. Inquire about a marketing position at the company where you work. Look for entry-level marketing jobs that offer on-the-job training. Do small jobs or contract work to develop your portfolio. Search for jobs in small companies in addition to large marketing firms.
A bachelor’s degree is required for most sports marketing positions. Some employers prefer a bachelor’s degree in advertising or journalism.
As a general rule, you will need a Bachelor’s degree to get into sports marketing . The areas of study that will make you the most competitive are marketing and journalism. But other related degrees that can open the door include: Business Administration to develop your business skills.
Traditional marketing is the use of promotions, advertisements and campaigns by companies for use which have a proven success rate. On the other hand, sports marketing is the use of sports to sell or promote a company’s products or services.
Top 4 Sports Management Careers Athletic Director. An Athletic Director manages sports programs and departments at a university, college, high school, or middle school. Sports Marketer. As a sports marketing professional, your goal is to increase ticket sales and corporate sponsorships. Sports Agent . Sports Data Analyst.
These strategies follow the traditional four “P “‘s of general marketing : Product, Price, Promotion and Place. Another four “P “‘s are added to sports marketing , relating to the fact sports are considered to be a service. The additional 4 P’s are: Planning, Packaging, Positioning and Perception.
So, the short answer is “yes, a degree in sports management is worth pursuing,” if you’ve got what it takes to excel at the program. It offers a great deal of interdisciplinary applicability, in terms of its emphasis on teamwork, leadership strategy and franchise management .
High-Paying Jobs in Sports Management Sports Promotor. Sports Marketing Manager. Athletic Trainer . Kinesiotherapist. Athletic Director.
If you like variety in your work, then marketing is a great career option . You could be optimising a website in the morning, sending email campaigns before lunch, then working on content and meeting new technology companies later in the afternoon.
The shortage of cutting-edge marketing talent has never been higher, and the demand for high-caliber marketers will continue growing in 2020. Investing time and resources into your skill set development will yield many benefits and open countless career growth opportunities in the future regardless of your background.
If you’re just getting started in marketing , entry-level marketing positions already have relatively competitive pay : the average base pay for marketing assistants, according to Glassdoor salary data, for example, ranges between $32,000 and $55,000 per year.