Marketing majors can find work at for-profit and nonprofit organizations. The major areas of employment for marketing majors are brand management, market research, advertising, public relations, sales and customer relations.
You can succeed in marketing with a bachelor’s degree in several fields, but a marketing degree makes it easier to land an entry-level job and rise in your field faster. There are several reasons why an undergraduate marketing degree is a good idea and why a graduate degree is even better.
It’s not hard but it’s not what you’d expect either. Marketing is very broad so find your niche and get good at it. Id advise being selective about your first job in marketing though. Many many companies use “ marketing ” as a buzzword to mean whatever they want it to mean.
Upon graduating with a bachelor’s degree , marketing majors make an average salary of $64,400.
Marketing is a good major because it’s extremely versatile and can lead to a variety of high paying, in-demand careers, with great job satisfaction and opportunities for on-going education. Marketing majors can pull in $50k to $200k a year.
Marketing is among the most difficult majors. It’s all about data collection and analysis, learning how to develop effective communication and marketing strategies, the four P’s (place, price, promotion, product), and so much more.
Marketing is a constantly evolving industry. If you’re just getting started in marketing , entry-level marketing positions already have relatively competitive pay : the average base pay for marketing assistants, according to Glassdoor salary data, for example, ranges between $32,000 and $55,000 per year.
Specialization particularly boosts marketing degree salary ranges at the mid-level of a marketing career path. Median Annual Salary .
|Marketing Career||Average Annual Salary *|
|Market Research Analyst||$71,570|
|Public Relations Manager||$132,630|
If you’re really interested in Marketing , do a double major . Marketing is a fairly easy major so I don’t think it’s that much additional work. I graduated almost 3 years ago with a degree in Marketing and I wish I had done something else, or something in addition to it.
For most, marketing is a terrible career choice and they should stay away. Yet, for the brave few, it can be incredibly satisfying and enjoyable. If you are the one, keep pushing forward and become the best marketer you possibly can.
Not having a budget or having an extremely low budget to work with makes a digital marketers job extra stressful . Lots of times the low-to-no budgets are paired with extra-high-expectations.
Corporate Communications Director. Average salary: $124,054. Marketing Research Director. Average salary: $111,907. Director of Email Marketing . Average salary: $102,588. Director of Digital Marketing . Content Marketing Director. Product Marketing Manager. Demand Generation Manager. Brand Marketing Manager.
Related majors include advertising, marketing research, public relations and sales management. Studying marketing at a four-year college or university will lead to a Bachelor’s of Science (BS), Bachelor of Science in Business Administration or Bachelor of Business Administration (BBA) Degree .
Although marketing professionals are in high demand , there is intense competition for the best jobs. Anybody wishing to enter the marketing profession should first earn a bachelor’s degree in marketing from a four-year university.
Traditional marketing — including advertising, public relations, branding and corporate communications — is dead . Many people in traditional marketing roles and organizations may not realize they’re operating within a dead paradigm. But they are. The evidence is clear.