Market Research Analysts made a median salary of $63,120 in 2018. The best-paid 25 percent made $88,680 that year, while the lowest-paid 25 percent made $46,360.
A successful marketing analyst would possess the following skills on their CV: Statistical knowledge and experience. Attention to detail . Marketing training and strategy. The ability to interpret information effectively. Knowledge of software such as Excel or SPSS. Strong written and oral communication skills .
Marketing analytics is a lucrative career field. The national average for a marketing analytics salary is $62,829 according to Glassdoor.
If you’re just getting started in marketing , entry-level marketing positions already have relatively competitive pay : the average base pay for marketing assistants, according to Glassdoor salary data, for example, ranges between $32,000 and $55,000 per year.
How to Become a Marketing Analyst Pursue a degree in statistics, computer science, economics, or business administration. Tune your technical and business skills towards analytic thinking. Complete additional certifications for marketing analytic professionals. An Interview with a Real Marketing Analyst .
Marketing data analysts are experts in quantitative and qualitative market analysis. They excel in identifying key market statistics, interpreting findings, and helping marketing managers understand the numbers behind their marketing strategies.
Corporate Communications Director. Average salary : $124,054. Marketing Research Director. Average salary : $111,907. Director of Email Marketing . Average salary : $102,588. Director of Digital Marketing . Content Marketing Director. Product Marketing Manager. Demand Generation Manager. Brand Marketing Manager.
Marketing strategist analyzes data to determine the best way to allocate resources to grow revenue and profits. The data might be quantitative or qualitative. Insights and information provide a clear overview of the market organization and where there might be gaps or opportunities.
Big data and analytics can help a business predict consumer behavior, improve decision-making across the board and determine the ROI of its marketing efforts. By addressing these aspects adequately, the business would not only be able to protect its market share, but also expand into new territories.
Analyzing the current market : Marketing data analysis of the present allows you to understand the current market better. It helps you to understand which methods are working fine. Answers questions like how the customers are responding to your marketing plan.
You can absolutely get rich from marketing ! As an entrepreneur myself, I would say that marketing is quite possibly the best skill to have as an entrepreneur and a business person, and is valuable to everyone.
Marketing is a good major because it’s extremely versatile and can lead to a variety of high paying, in-demand careers, with great job satisfaction and opportunities for on-going education. Marketing majors can pull in $50k to $200k a year.
Marketing is a major jobs sector in Australia , employing approximately 269,000 workers throughout the country. With so many professionals in the industry and a market that’s rapidly changing in terms of in- demand skills and emerging technologies, there’s certainly no shortage of competition in the sector.