Oracle Eloqua Pricing
Oracle Eloqua is a software as a service (SaaS) platform for marketing automation offered by Oracle that aims to help B2B marketers and organizations manage marketing campaigns and sales lead generation.
Likelihood to Recommend For medium to large companies, Oracle Eloqua is well suited. It is easy to learn but complex to master. Don’t take marketing automation lightly.
26 companies reportedly use Eloqua in their tech stacks, including Fujitsu, RingCentral, and Synopsys. Fujitsu. RingCentral. Synopsys. Java. TransUnion. Cision. Networkworld.com. LeadFabric.
First, some quick background on the Oracle – Salesforce relationship. Since Marc Benioff founded the company 20 years ago, Salesforce has run its business on the Oracle Database. Several years ago, Oracle moved aggressively into the SaaS business and became a direct competitor of Benioff’s in the CRM space.
Oracle today announced that it has entered into an agreement to acquire Eloqua , Inc. (NASDAQ: ELOQ), a leading provider of cloud-based marketing automation and revenue performance management software for $23.50 per share or approximately $871 million, net of Eloqua’s cash.
Oracle CRM is customer relationship management system created by Oracle Corporation.
Eight Companies Owned by Oracle Acme Packet. BEA Systems . Hyperion Corporation . MICROS Systems . NetSuite . PeopleSoft. Siebel Systems. Sun Microsystems .
Eloqua does not provide a CRM . Though you can connect your Eloqua instance with other CRM tools such as Oracle’s CRM , SalesForce, Microsoft Dynamics, and more. Having a CRM paired with your Eloqua marketing automation will help you turn your leads into paying customers.
Marketing automation lets you implement a digital marketing strategy without having to manually press “send” on each and every email, message, campaign, or post you create.
Marketo is Software-as-a-Service (SaaS)-based marketing automation software owned by Adobe and built to help organizations automate and measure marketing engagement, tasks and workflows.
The sync between Salesforce and Marketo is bidirectional only for leads, contacts, and Salesforce campaigns. In these cases, whenever you make changes in either Salesforce or Marketo , your updates will be reflected in both systems. All other syncs are from Salesforce to Marketo only.
Eloqua is a software as a service (SaaS) platform for marketing automation offered by Oracle that aims to help B2B marketers and organizations manage marketing campaigns and sales lead generation. Eloqua sends marketing advertisements to mobile devices, email, video and search results pages.
From Oracle Eloqua to Salesforce Uses contact data in Oracle Eloqua to update contacts and generate sales leads in Salesforce . A sales lead is created for each new prospect captured in Eloqua and for responses from existing contacts to a campaign or other marketing event.