By studying for a master’s in marketing you will not only be able to expand your professional network, but gain insights into consumers, finance, and corporate social responsibility. With a worldwide average tuition fee of US$26,304, a master’s in marketing is a worthwhile investment for any ambitious business student.
Professionals holding a master’s degree in marketing can pursue careers such as marketing managers, advertising and promotions managers, sales managers, and public relations managers.
The Owen Graduate School of Management was founded in the Vanderbilt University in 1969. In fact, the Economist ranked the Vanderbilt MBA as #5 for its ability to Open New Career Opportunities and the Financial Times ranked Vanderbilt’s MBA program #8 in the U.S. and #9 globally for careers services in 2019.
A Master’s degree in Marketing is usually an MS degree that takes two years to complete. Applicants are often expected to have completed an undergraduate degree in marketing . Within the M.S. program, students can specialize in subjects such as global marketing , social media marketing and marketing research.
Business Masters vs MBA degree. While the MBA is suited to students from any academic or professional background who want greater career flexibility, management roles, or business ownership, Masters programmes are the better option for students who want highly specialised knowledge in a specific area.
If you’re fresh out of undergrad, with less than two years of work experience, a Master of Marketing might be right for you. On the other hand, if you have 4-5 years of experience, an MBA would be a better choice. And if you have less than two years of work experience, you should do the Master of Marketing ,” Fend said.
You can succeed in marketing with a bachelor’s degree in several fields, but a marketing degree makes it easier to land an entry-level job and rise in your field faster. There are several reasons why an undergraduate marketing degree is a good idea and why a graduate degree is even better.
BLS also reports that several occupations related to marketing and advertising have higher salaries associated with earning a master’s degree . For example, a marketing and sales manager earns a median salary of $80,000 with a bachelor’s degree, and $110,000 with a master’s degree , for a premium of $30,000.
The Master of Science in Marketing (or MS Marketing ) is a graduate degree that prepares the student to work in middle-management-and-above marketing positions. The specific field within marketing will depend on the student, their program, and the firm with which they will work.
The Vanderbilt MBA is a highly ranked two-year degree program that provides the skills, connections and credentials needed to open doors to a rewarding career in business. This degree leads to jobs in consulting, finance, healthcare, human and organizational performance, marketing, operations, social impact and more.
Vanderbilt University (Owen) is ranked No. 23 (tie) in Best Business Schools. Schools are ranked according to their performance across a set of widely accepted indicators of excellence.
Founded in 1873 with a $1 million gift from “Commodore” Cornelius Vanderbilt to establish an institution that would “contribute to strengthening the ties that should exist between all sections of our common country,” today Vanderbilt University is globally renowned for its transformative education and research.
Applying for a Master’s Degree Program in Marketing It is not necessary to have a bachelor’s degree in marketing , but usually you must have at least two years of experience of relevant work experience.
Corporate Communications Director. Average salary: $124,054. Marketing Research Director. Average salary: $111,907. Director of Email Marketing . Average salary: $102,588. Director of Digital Marketing . Content Marketing Director. Product Marketing Manager. Demand Generation Manager. Brand Marketing Manager.
Here are just a few of the job titles you’ll be ready for when you earn your bachelor’s in marketing : Account Executive. Advertising/Promotion Manager. Brand Manager. Copywriter. Marketing Manager. Market Research Analyst. Media Planner. Production Manager.