Related majors include advertising, marketing research, public relations and sales management. Studying marketing at a four-year college or university will lead to a Bachelor’s of Science (BS), Bachelor of Science in Business Administration or Bachelor of Business Administration (BBA) Degree.
For example, if you want to take a job in communications, a marketing minor can be beneficial. Marketing knowledge can help you sharpen your skills in persuasive and public speaking, or it could help to go after a career as a radio personality or a public relations professional.
If you’re really interested in Marketing , do a double major . Marketing is a fairly easy major so I don’t think it’s that much additional work. If finance appeals to you I’d definitely go for Finance more than marketing .
Marketing is a good major because it’s extremely versatile and can lead to a variety of high paying, in-demand careers, with great job satisfaction and opportunities for on-going education. Marketing majors can pull in $50k to $200k a year.
A marketing major studies the branding and promotion of products and services to the public, which is targeted through specific demographics. Marketing touches many areas of study, so students will be well-versed in advertising, communications, consumer behavior, public relations, and marketing strategy and research.
Marketing is a constantly evolving industry. If you’re just getting started in marketing , entry-level marketing positions already have relatively competitive pay : the average base pay for marketing assistants, according to Glassdoor salary data, for example, ranges between $32,000 and $55,000 per year.
The level of specificity of your position often depends on the size of your company. Marketing Coordinator. Market Research Analyst. Advertising or Public Relations. Sales Representative. Customer Service Representative.
Most employers will tell you that your college major is more important than your minor , and many employers will stress that hands-on experience gained during college is the most critical hiring variable of all. But that doesn’t mean you should ignore the potential edge a well-selected minor can give you.
Minors aren’t worth much in the abstract. In other cases, a minor could delay graduation or lower cumulative GPA, or even to a student dropping out of school. To start, you need to understand that for most white-collar careers, you need a degree, but not a specific major.
Sometimes marketing is hard because you’re spending your energy the wrong way. Build templates for all of your marketing and sales processes so that you rarely have to start from scratch. Not only do they save you time, they also make sure you keep your resources focused on your goals.
On the difficulty spectrum, a business major is probably more difficult than an English degree , but probably less difficult than an engineering degree . One has to take a lot of preparatory classes before you even get to your business concentration coursework (i.e., accounting , finance, management , marketing, etc.).
CollegeVine’s Top 10 Hardest Majors Chemistry. Average GPA: 2.9. Chemical Engineering. Average GPA: 3.2. Electrical Engineering. Average GPA: 3.3. Physics. Average GPA: 3.1. Architecture. Average GPA: 3.3. Nursing. Average GPA: 3.2. Accounting. Average GPA: 3.2. Cellular and Molecular Biology. Average GPA: 3.2.
Although marketing professionals are in high demand , there is intense competition for the best jobs. Anybody wishing to enter the marketing profession should first earn a bachelor’s degree in marketing from a four-year university.
A career in marketing is enjoyable and fun . Most people who work in marketing will tell you it provides them with a great deal of challenge, which is what most marketers have always wanted. The reason is that marketing is always changing; there are always techniques to learn, cases to study, and strategies to research.
A marketing degree helps you develop the ability to anticipate customer demand, identify target markets and communicate effectively with them.