White label products are sold by retailers with their own branding and logo but the products themselves are manufactured by a third party. White labeling occurs when the manufacturer of an item uses the branding requested by the purchaser, or marketer, instead of its own.
White label refers to a marketing or manufacturing process whereby one company creates a product or service , which is then rebranded by another business to make the product or service look like it is their own.
White – labeling reports allow users to easily mark our data with their own company logos and header descriptions. This saves you time when dealing with multiple customers as you can simply integrate your brand information into your SEMrush reports with a simple drag and drop.
A white – label is a site which sells your products directly but under a different domain, brand or company name. This type of site is different to an affiliate or drop shipping site , although they share some characteristics. They’re particularly popular in the retail, travel and gambling sectors.
The term ” white – label ” comes from the white label on a package that has the marketer’s branding and logo. White – labeling almost sounds like a negative, practically illegal action but in reality, the white – label process is something agreed upon by both parties.
“The distinction between white label and private label are subtle,” he writes. “That’s why these terms are so easily confused. Private label is a brand sold exclusively in one retailer, for example, Equate (WalMart). White label is a generic product, which is sold to multiple retailers like generic ibuprofen (Advil).”
For example, a white label manufacturer would sell a generic soap to 10 different retailers. Each retailer is able to rebrand the product as their own. With a white labeling business, each retailer is selling the same soap with no modifications. The soaps are simply rebranded and marketed as the retailer’s own product .
Where to Find White Label Product Ideas Kickstarter & IndieGogo. These two sites are crowdfunding platforms that allow people to find funding for their new product ideas. Trend Hunter. Alibaba.
White Label brands are inexpensive and can generate high profit margins. It is much faster and cheaper to produce than private label , and white labeling your product allows for it to be sold among multiple retailers. White Label is dependent on the quality of the branding agency.
How Can You Get Access To White – Label Reports With SEMrush ( Completely Replacing SEMrush Branding With Your Own)? Choose 2 Options . With a paid account of any level. With a Business or Enterprise subscription. There’s no way to create a white – label report with SEMrush .