The long tail is a business strategy that allows companies to realize significant profits by selling low volumes of hard-to-find items to many customers, instead of only selling large volumes of a reduced number of popular items.
Long Tail Keywords are the longer , highly specific phrases people use when searching in search engines. Long tail keywords are search phrases with longer word counts. “Buy breathable running socks” (4 words) is an example of a long tail keyword , whereas “buy socks” is a short tail keyword .
Long tail keywords are those three and four keyword phrases which are very, very specific to whatever you are selling. You see, whenever a customer uses a highly specific search phrase , they tend to be looking for exactly what they are actually going to buy.
Netflix’s strategy is based on the rules of the so-called “ Long tail ” theory, which argues that products with lower market demand or low sales volume may constitute a market share that rival or surpass the bestselling movies and current blockbusters, but only if the movie distribution channel is large enough.
The long tail is a statistical pattern of distribution that occurs when a larger share of occurrences occur farther away from the centre or head of distribution. Instead, more and more people are buying individualized niche products (located in the long tail ).
Here are nine tips to get you started. Use Google Suggest. Google Suggestions are an awesome source of long – tail keyword variations. Use Google’s Related Searches. Use More and Different Keyword Research Tools. Mine Your Analytics. Mine Your Search Query Reports. Browse eHow. Browse Q&A Sites. Browse Wikipedia.
For, in this research study of ours, we bring you the most searched keyword terms on Google . Top Searched Keywords: Lists of the Most Popular Google Search Terms across Categories.
|Most Searched Words on Google|
I’ll show you how to use long – tail keywords to do just that in five simple steps. Step 1: Define Content Purpose. Step 2: Understand Buyer Personas. Step 3: Research Long – Tail Keyword . Step 4: Write Content Based on Selected Long – Tail Keywords . Step 5: Create Your Anchor Text.
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Long – tail keywords are longer and more specific keyword phrases that visitors are more likely to use when they’re closer to a point-of-purchase or when they’re using voice search . They’re a little bit counter-intuitive, at first, but they can be hugely valuable if you know how to use them.
Keywords are the words and phrases that people type into search engines to find what they’re looking for. For example , if you were looking to buy a new jacket, you might type something like “mens leather jacket” into Google. Even though that phrase consists of more than one word, it’s still a keyword .
However, if you’re an experienced SEO, Long Tail Pro is definitely worth adding to your toolset if you don’t have a subscription to a tool like Ahrefs or SEMRush already. It makes it easy to find keywords, analyze the Google search page and get accurate metrics like search volume or keyword competition.